
Achieved a Click Through Rate of 0.09% generating a number of new sales

In the first month of activity the Cost Per Action was reduced by 20%

Return on Investment of 272%

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Challenge
To increase sales using Google Adwords.
Solution
We came up with an innovative marketing plan using the best keywords and phrases. With this we added a variation of smartly written and highly focused ads using our in-house copywriters.
Results
We’ve achieved a very impressive Click Through Rate (CTR) of 9.10%, which has generated many new sales. Add to that the low Cost Per Click (CPC) of 0.69 cents which we have managed to lower over time with a few strategies, and the Return On Investment (ROI) has been looking great. In fact they have been hitting their sales budget each time.
9.10% CTR
0.69 CPC
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